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Standard Register launches on-demand durable label service

SMARTworks technology allows businesses to order durable, UL/CUL approved digital labels online economically, regardless of volume.

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By: Steve Katz

Associate Editor, Label & Narrow Web

Standard Register has announced the launch of an on-demand labeling service to allow businesses to order durable, UL/CUL approved digital labels online economically, regardless of volume.

Powered by Standard Register’s SMARTworks technology, this system combines the convenience of e-commerce ordering with pre-approved inks, substrates and adhesives, automated manufacturing and robust distribution. Businesses previously were required to order labels in large batches to gain economies of scale in production and maintain inventories that could quickly become outdated with regulatory changes or product line modifications.

“The ability to order durable labels on demand allows customers to eliminate waste, reduce inventory and errors, and improve regulatory compliance,” says Mark Keeton, director of product marking and labeling at Standard Register. “Now durable goods manufacturers can even afford to prototype label parts as they design new models.”

Standard Register’s on-demand labeling also can produce label kits, ensuring that all labels needed for an application are conveniently grouped together on one or more sheets. This minimizes wasted steps and time spent searching for missing labels. The service automatically sequences label orders in the most efficient production cycle for digital output at Standard Register’s plants in Sacramento, CA and Radcliff, KY.

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